:root {
  --pp-navy: #071a39;
  --pp-blue: #144ab8;
  --pp-orange: #ff6338;
  --pp-ink: #102c65;
  --pp-muted: #65728a;
  --pp-pale: #f4f7fc;
  --pp-line: #dfe6f0;
  --pp-white: #fff;
  --pp-rail: min(1140px, calc(100% - 48px));
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: 96px; }
body {
  margin: 0;
  background: #fff;
  color: var(--pp-ink);
  font-family: Inter, "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei", sans-serif;
  line-height: 1.65;
  -webkit-font-smoothing: antialiased;
}
a { color: inherit; text-decoration: none; }
button { font: inherit; cursor: pointer; border: 0; background: none; color: inherit; }
button, a { -webkit-tap-highlight-color: transparent; }
button:focus-visible, a:focus-visible { outline: 2px solid var(--pp-orange); outline-offset: 4px; }

.pp-rail { width: var(--pp-rail); margin: auto; }

/* Eyebrow Label */
.pp-label {
  display: inline-flex;
  align-items: center;
  gap: 12px;
  color: var(--pp-orange);
  font-size: 12px;
  font-weight: 900;
  letter-spacing: .14em;
  text-transform: uppercase;
}
.pp-label::before {
  content: "";
  width: 30px;
  height: 2px;
  background: currentColor;
}

/* Common Buttons */
.pp-btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 50px;
  padding: 0 24px;
  border-radius: 999px;
  font-size: 14.5px;
  font-weight: 850;
  text-decoration: none;
  transition: all .2s;
  background: var(--pp-orange);
  color: #fff;
  border: 1px solid var(--pp-orange);
  box-shadow: 0 10px 24px rgba(255, 99, 56, .22);
}
.pp-btn:hover {
  filter: brightness(1.06);
  transform: translateY(-1px);
}
.pp-btn.secondary {
  background: #fff;
  border-color: var(--pp-line);
  color: var(--pp-ink);
  box-shadow: none;
}
.pp-btn.secondary:hover {
  border-color: var(--pp-blue);
  color: var(--pp-blue);
}

/* Sections General */
.pp-section { padding: 92px 0; scroll-margin-top: 80px; }
.pp-section.alt { background: var(--pp-pale); }
.pp-section-head {
  display: flex;
  align-items: flex-end;
  justify-content: space-between;
  gap: 36px;
  margin-bottom: 38px;
}
.pp-section-head h2 {
  margin: 14px 0 0;
  font-size: clamp(34px, 4vw, 52px);
  line-height: 1.12;
  letter-spacing: -.04em;
  color: var(--pp-ink);
}
.pp-section-head p {
  max-width: 480px;
  margin: 0;
  color: var(--pp-muted);
  font-size: 16.5px;
  line-height: 1.8;
}

/* =========================================================
   1. HERO SECTION
   ========================================================= */
.pp-hero {
  position: relative;
  overflow: hidden;
  color: #fff;
  background: radial-gradient(circle at 85% 15%, #204b8d 0, transparent 35%), linear-gradient(135deg, #071733, #0a2452);
  border-bottom: 1px solid rgba(255, 255, 255, .08);
}
.pp-hero::after {
  content: "";
  position: absolute;
  right: -10%;
  bottom: -70%;
  width: 70%;
  aspect-ratio: 1;
  border: 1px solid rgba(111, 159, 247, .18);
  border-radius: 50%;
  box-shadow: 0 0 0 100px rgba(111, 159, 247, .035), 0 0 0 200px rgba(111, 159, 247, .025);
}
.pp-hero-grid {
  position: relative;
  z-index: 2;
  display: grid;
  grid-template-columns: minmax(0, 1.15fr) minmax(340px, .85fr);
  gap: 56px;
  align-items: center;
  min-height: 680px;
  padding: 88px 0 76px;
}
.pp-hero .pp-label { color: #8bb7ff; }
.pp-hero h1 {
  margin: 18px 0 22px;
  font-size: clamp(44px, 5.2vw, 74px);
  line-height: 1.08;
  letter-spacing: -.05em;
  text-wrap: balance;
}
.pp-hero h1 span { display: block; color: #fff; }
.pp-hero h1 em { font-style: normal; color: #7eb1ff; }
.pp-lead {
  max-width: 660px;
  margin: 0;
  color: #c8d5e9;
  font-size: 18px;
  line-height: 1.85;
}
.pp-lead strong { color: #fff; font-weight: 800; }
.pp-actions {
  display: flex;
  gap: 12px;
  flex-wrap: wrap;
  margin-top: 32px;
}
.pp-hero-bottom {
  position: relative;
  z-index: 2;
  display: flex;
  gap: 28px;
  flex-wrap: wrap;
  border-top: 1px solid rgba(255, 255, 255, .14);
  padding: 24px 0 32px;
  font-size: 14px;
  color: #9cb3ce;
}
.pp-hero-bottom strong { color: #fff; }

/* Hero Right: Dual-Benefit Flywheel Card */
.pp-hero-flywheel {
  padding: 30px;
  border: 1px solid rgba(137, 177, 239, .28);
  border-radius: 24px;
  background: rgba(8, 31, 69, .82);
  box-shadow: 0 24px 60px rgba(0, 0, 0, .25);
  backdrop-filter: blur(10px);
}
.pp-flywheel-head {
  display: flex;
  justify-content: space-between;
  align-items: center;
  padding-bottom: 18px;
  border-bottom: 1px solid rgba(255, 255, 255, .1);
}
.pp-flywheel-head small {
  color: #8bb7ff;
  font-size: 11px;
  font-weight: 900;
  letter-spacing: .14em;
}
.pp-flywheel-head span {
  font-size: 12px;
  color: #9fb1cb;
}
.pp-flywheel-grid {
  display: grid;
  gap: 12px;
  margin-top: 20px;
}
.pp-flywheel-item {
  padding: 16px 18px;
  border-radius: 16px;
  background: rgba(255, 255, 255, .05);
  border: 1px solid rgba(255, 255, 255, .08);
  transition: all .2s;
}
.pp-flywheel-item:hover {
  background: rgba(255, 255, 255, .09);
  border-color: rgba(137, 177, 239, .35);
}
.pp-flywheel-item.primary {
  background: rgba(255, 99, 56, .12);
  border-color: rgba(255, 99, 56, .35);
}
.pp-flywheel-item small {
  display: block;
  font-size: 11px;
  font-weight: 800;
  letter-spacing: .08em;
  color: #8bb7ff;
  margin-bottom: 4px;
}
.pp-flywheel-item.primary small { color: #ff9d82; }
.pp-flywheel-item strong {
  display: block;
  font-size: 16px;
  color: #fff;
  line-height: 1.4;
  margin-bottom: 4px;
}
.pp-flywheel-item p {
  margin: 0;
  font-size: 13px;
  color: #c0d1e8;
  line-height: 1.6;
}
.pp-flywheel-foot {
  margin-top: 18px;
  padding-top: 16px;
  border-top: 1px solid rgba(255, 255, 255, .1);
  font-size: 12.5px;
  color: #8ea4c2;
  line-height: 1.65;
}

/* =========================================================
   2. CHANNEL EXPLORER & COMPASS (SECTION 02)
   ========================================================= */
.pp-picker {
  display: flex;
  gap: 10px;
  flex-wrap: wrap;
  margin-bottom: 24px;
}
.pp-picker button {
  padding: 12px 20px;
  background: #fff;
  border: 1px solid var(--pp-line);
  border-radius: 999px;
  color: var(--pp-ink);
  font-size: 14px;
  font-weight: 750;
  transition: all .18s;
}
.pp-picker button:hover {
  border-color: var(--pp-blue);
  color: var(--pp-blue);
}
.pp-picker button[aria-pressed=true] {
  background: var(--pp-navy);
  color: #fff;
  border-color: var(--pp-navy);
  box-shadow: 0 6px 18px rgba(7, 26, 57, .18);
}

.pp-board {
  display: grid;
  grid-template-columns: minmax(0, .95fr) minmax(0, 1.05fr);
  border: 1px solid var(--pp-line);
  border-radius: 24px;
  overflow: hidden;
  background: #fff;
  box-shadow: 0 16px 40px rgba(16, 44, 101, .06);
}
.pp-lane {
  padding: 34px 32px;
  min-width: 0;
}
.pp-lane.existing {
  background: #fafbfd;
  border-right: 1px solid var(--pp-line);
  display: flex;
  flex-direction: column;
}
.pp-lane.new {
  background: #fff;
}
.pp-lane-heading {
  display: flex;
  gap: 16px;
  align-items: baseline;
  justify-content: space-between;
  padding-bottom: 18px;
  border-bottom: 1px solid var(--pp-line);
}
.pp-lane-heading h3 {
  font-size: 22px;
  letter-spacing: -.03em;
  margin: 0;
  color: var(--pp-ink);
}
.pp-lane-heading small {
  font-size: 11px;
  font-weight: 900;
  letter-spacing: .12em;
  color: var(--pp-muted);
}
.pp-channel-title {
  font-size: 26px;
  letter-spacing: -.03em;
  margin: 22px 0 8px;
  color: var(--pp-ink);
}
.pp-channel-copy {
  font-size: 14.5px;
  line-height: 1.75;
  color: var(--pp-muted);
  margin: 0 0 20px;
}
.pp-audience {
  font-size: 13.5px;
  line-height: 1.7;
  padding: 14px 18px;
  border-radius: 14px;
  background: #fff;
  border: 1px solid var(--pp-line);
}
.pp-audience span {
  color: var(--pp-muted);
  margin-right: 12px;
}
.pp-audience b {
  color: var(--pp-ink);
}
.pp-task {
  padding-top: 24px;
  margin-top: auto;
}
.pp-task small {
  color: var(--pp-blue);
  font-size: 11.5px;
  font-weight: 900;
  letter-spacing: .1em;
}
.pp-task h4 {
  font-size: 22px;
  line-height: 1.35;
  margin: 10px 0;
  color: var(--pp-ink);
}
.pp-task p {
  font-size: 14px;
  line-height: 1.75;
  color: var(--pp-muted);
  margin: 0;
}
.pp-customer-result {
  margin-top: 18px !important;
  padding: 14px 16px;
  background: var(--pp-pale);
  border-radius: 12px;
  border-left: 3px solid var(--pp-blue);
}
.pp-customer-result b {
  display: block;
  color: var(--pp-blue);
  font-size: 11.5px;
  margin-bottom: 4px;
}
.pp-customer-result span {
  font-size: 13.5px;
  color: #3b4961;
  line-height: 1.6;
}
.pp-task a {
  display: inline-flex;
  align-items: center;
  margin-top: 18px;
  color: var(--pp-blue);
  font-size: 13.5px;
  font-weight: 850;
}

/* Right Lane: Stages & Dynamic Goal */
.pp-stages {
  margin-top: 14px;
  display: grid;
  gap: 8px;
}
.pp-stage {
  display: grid;
  grid-template-columns: 28px 1fr auto;
  gap: 12px;
  align-items: center;
  text-align: left;
  padding: 13px 16px;
  background: var(--pp-pale);
  border: 1px solid transparent;
  border-radius: 14px;
  color: var(--pp-ink);
  transition: all .18s;
}
.pp-stage:hover {
  background: #eaf1fb;
}
.pp-stage[aria-pressed=true] {
  background: var(--pp-navy);
  color: #fff;
  box-shadow: 0 8px 20px rgba(7, 26, 57, .16);
}
.pp-stage-index {
  font-size: 12px;
  font-weight: 900;
  color: var(--pp-blue);
}
.pp-stage[aria-pressed=true] .pp-stage-index {
  color: #84afff;
}
.pp-stage strong {
  display: block;
  font-size: 16px;
  line-height: 1.35;
}
.pp-stage small {
  display: block;
  margin-top: 2px;
  font-size: 12px;
  color: var(--pp-muted);
}
.pp-stage[aria-pressed=true] small {
  color: #b5c7dd;
}
.pp-stage-badge {
  font-size: 11.5px;
  font-weight: 800;
  padding: 4px 10px;
  border-radius: 999px;
  background: #fff;
  border: 1px solid var(--pp-line);
  color: var(--pp-muted);
}
.pp-stage[aria-pressed=true] .pp-stage-badge {
  background: rgba(255, 255, 255, .15);
  border-color: rgba(255, 255, 255, .25);
  color: #ffe0d6;
}

.pp-goal {
  margin-top: 20px;
  padding: 22px 24px;
  background: #fff9f6;
  border-radius: 16px;
  border: 1px solid #ffdecb;
}
.pp-goal small {
  font-size: 11.5px;
  font-weight: 900;
  letter-spacing: .08em;
  color: var(--pp-orange);
}
.pp-goal h4 {
  font-size: 20px;
  margin: 8px 0;
  line-height: 1.4;
  color: var(--pp-ink);
}
.pp-goal p {
  font-size: 13.5px;
  line-height: 1.75;
  color: #634f47;
  margin: 0;
}
.pp-board-note {
  font-size: 12.5px;
  color: var(--pp-muted);
  line-height: 1.7;
  margin: 14px 0 0;
}
.pp-board-note strong { color: var(--pp-ink); }

/* =========================================================
   3. RESPONSIBILITY MATRIX (SECTION 03)
   ========================================================= */
.pp-support-grid {
  display: grid;
  grid-template-columns: minmax(0, 1.2fr) minmax(320px, .8fr);
  gap: 48px;
  align-items: start;
}
.pp-matrix {
  display: grid;
  gap: 16px;
}
.pp-matrix-card {
  padding: 24px 26px;
  border: 1px solid var(--pp-line);
  border-radius: 20px;
  background: #fff;
  box-shadow: 0 10px 24px rgba(16, 44, 101, .03);
}
.pp-matrix-card h3 {
  margin: 0 0 16px;
  font-size: 20px;
  color: var(--pp-ink);
  display: flex;
  align-items: center;
  gap: 10px;
}
.pp-matrix-card h3 span {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  width: 24px;
  height: 24px;
  border-radius: 6px;
  background: var(--pp-pale);
  color: var(--pp-blue);
  font-size: 12px;
  font-weight: 900;
}
.pp-matrix-cols {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 20px;
}
.pp-matrix-col {
  padding: 14px 16px;
  border-radius: 14px;
  background: var(--pp-pale);
}
.pp-matrix-col small {
  display: block;
  font-size: 11px;
  font-weight: 900;
  letter-spacing: .08em;
  color: var(--pp-orange);
  margin-bottom: 6px;
}
.pp-matrix-col p {
  margin: 0;
  font-size: 13.5px;
  line-height: 1.7;
  color: #43516b;
}

.pp-start-note {
  padding: 30px 28px;
  border: 1px solid var(--pp-line);
  border-radius: 22px;
  background: #fff;
  box-shadow: 0 12px 30px rgba(16, 44, 101, .04);
}
.pp-start-note h3 {
  font-size: 22px;
  line-height: 1.35;
  margin: 0 0 16px;
  color: var(--pp-ink);
}
.pp-start-note ol {
  padding-left: 20px;
  margin: 0;
  color: var(--pp-muted);
  font-size: 14px;
  line-height: 1.85;
}
.pp-start-note li + li { margin-top: 12px; }
.pp-start-note li strong { color: var(--pp-ink); }
.pp-start-note a {
  display: inline-flex;
  align-items: center;
  margin-top: 22px;
  font-size: 14px;
  color: var(--pp-blue);
  font-weight: 850;
}

/* =========================================================
   4. THREE-STEP PROGRESSION CARDS
   ========================================================= */
.pp-steps-nav {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 18px;
  margin-top: 40px;
  padding-top: 36px;
  border-top: 1px solid var(--pp-line);
}
.pp-step-nav-card {
  padding: 26px 24px;
  border: 1px solid var(--pp-line);
  border-radius: 20px;
  background: #fff;
  text-decoration: none;
  color: inherit;
  transition: transform .2s, box-shadow .2s;
  border-top: 4px solid var(--pp-orange);
  display: flex;
  flex-direction: column;
}
.pp-step-nav-card:hover {
  transform: translateY(-3px);
  box-shadow: 0 12px 30px rgba(16, 44, 101, .08);
}
.pp-step-nav-card b {
  display: block;
  color: var(--pp-orange);
  font-size: 11px;
  font-weight: 900;
  letter-spacing: .12em;
}
.pp-step-nav-card h3 {
  margin: 12px 0 6px;
  font-size: 19px;
  color: var(--pp-ink);
}
.pp-step-nav-card p {
  margin: 0;
  color: var(--pp-muted);
  font-size: 13.5px;
  line-height: 1.7;
}
.pp-step-nav-card span {
  display: inline-flex;
  align-items: center;
  margin-top: auto;
  padding-top: 16px;
  color: var(--pp-blue);
  font-size: 13px;
  font-weight: 850;
}

/* =========================================================
   5. EVIDENCE & GALLERY SECTION
   ========================================================= */
.pp-proof-grid {
  display: grid;
  grid-template-columns: minmax(0, 1.08fr) minmax(0, .92fr);
  gap: 48px;
  align-items: start;
}
.pp-gallery {
  min-width: 0;
}
.pp-proof-photo > a {
  display: block;
  background: var(--pp-pale);
  border-radius: 8px;
  overflow: hidden;
  box-shadow: 0 12px 30px rgba(16, 44, 101, .08);
}
.pp-proof-photo img {
  width: 100%;
  height: auto;
  aspect-ratio: 1600 / 1066;
  object-fit: contain;
  display: block;
}
.pp-proof-photo figcaption {
  display: flex;
  justify-content: space-between;
  gap: 15px;
  margin-top: 12px;
  font-size: 12px;
  line-height: 1.6;
}
.pp-proof-photo figcaption span:first-child {
  color: var(--pp-ink);
  font-weight: 800;
}
.pp-photo-picker {
  display: grid;
  grid-template-columns: repeat(5, minmax(0, 1fr));
  gap: 10px;
  margin-top: 16px;
}
.pp-photo-picker button {
  padding: 0 0 6px;
  border-bottom: 2px solid transparent;
  text-align: left;
  min-width: 0;
  color: var(--pp-muted);
  transition: all .2s;
}
.pp-photo-picker img {
  width: 100%;
  height: auto;
  aspect-ratio: 3 / 2;
  object-fit: cover;
  border-radius: 4px;
  opacity: .65;
  transition: opacity .18s;
  display: block;
}
.pp-photo-picker span {
  display: block;
  font-size: 12px;
  line-height: 1.5;
  margin-top: 7px;
}
.pp-photo-picker button:hover img,
.pp-photo-picker button[aria-pressed=true] img {
  opacity: 1;
}
.pp-photo-picker button[aria-pressed=true] {
  border-bottom-color: var(--pp-orange);
  color: var(--pp-ink);
  font-weight: 800;
}

.pp-proof-copy .pp-label {
  margin-top: 0;
}
.pp-proof-copy h2 {
  font-size: clamp(31px, 3.2vw, 44px);
  line-height: 1.22;
  letter-spacing: -.04em;
  margin: 12px 0 16px;
  color: var(--pp-ink);
}
.pp-proof-copy > p {
  color: var(--pp-muted);
  font-size: 15px;
  line-height: 1.85;
  margin: 0 0 20px;
}
.pp-organizers {
  margin: 22px 0 24px;
  padding: 18px 0 4px;
  border-top: 1px solid var(--pp-line);
  border-bottom: 1px solid var(--pp-line);
}
.pp-organizers a {
  color: var(--pp-blue);
  text-underline-offset: 3px;
}
.pp-organizers > div {
  display: grid;
  grid-template-columns: 46px 1fr;
  gap: 14px;
  margin-bottom: 16px;
}
.pp-organizers dt {
  font-size: 12px;
  color: var(--pp-orange);
  font-weight: 850;
  padding-top: 2px;
}
.pp-organizers dd {
  margin: 0;
  font-size: 13px;
  color: var(--pp-muted);
  line-height: 1.85;
}
.pp-plaque {
  display: flex;
  gap: 20px;
  padding: 20px 22px;
  border-radius: 8px;
  background: var(--pp-pale);
  align-items: center;
}
.pp-plaque a {
  flex: 0 0 170px;
  display: block;
}
.pp-plaque img {
  width: 170px;
  height: auto;
  aspect-ratio: 874 / 580;
  object-fit: contain;
  border-radius: 4px;
  display: block;
}
.pp-plaque h3 {
  margin: 0 0 6px;
  font-size: 18px;
  color: var(--pp-ink);
  line-height: 1.4;
}
.pp-plaque p {
  margin: 0;
  font-size: 13.5px;
  color: var(--pp-muted);
  line-height: 1.7;
}

/* =========================================================
   6. BOTTOM CTA SECTION
   ========================================================= */
.pp-end {
  padding: 76px 0;
  background: linear-gradient(120deg, #071a39, #143f7e);
  color: #fff;
}
.pp-end-grid {
  display: grid;
  grid-template-columns: minmax(0, 1.25fr) auto;
  gap: 44px;
  align-items: center;
}
.pp-end h2 {
  margin: 12px 0 0;
  font-size: clamp(32px, 3.8vw, 50px);
  line-height: 1.15;
  letter-spacing: -.04em;
}
.pp-end p {
  margin: 14px 0 0;
  color: #c0d1e8;
  font-size: 16px;
  line-height: 1.8;
  max-width: 720px;
}
.pp-end .pp-label { color: #8bb7ff; }
.pp-smallprint {
  margin-top: 24px !important;
  font-size: 12.5px !important;
  color: #8da4c4 !important;
}

/* =========================================================
   RESPONSIVE QUERIES
   ========================================================= */
@media (max-width: 980px) {
  .pp-hero-grid,
  .pp-board,
  .pp-support-grid,
  .pp-proof-grid,
  .pp-end-grid {
    grid-template-columns: 1fr;
  }
  .pp-lane.existing {
    border-right: 0;
    border-bottom: 1px solid var(--pp-line);
  }
  .pp-steps-nav {
    grid-template-columns: 1fr;
  }
  .pp-section-head {
    display: block;
  }
  .pp-section-head p {
    margin-top: 14px;
  }
}

@media (max-width: 680px) {
  .pp-hero-grid {
    min-height: auto;
    padding: 60px 0 54px;
  }
  .pp-matrix-cols {
    grid-template-columns: 1fr;
  }
  .pp-plaque {
    display: block;
  }
  .pp-plaque img {
    margin-bottom: 14px;
    width: 130px;
  }
}